We make social media work smarter for your brand.
We believe in doing social media & digital marketing the right way.
We research, join, and influence your ideal customers, wherever they are online. Konta Digital’s social media marketing and management solutions are designed to scale – by positioning you in their buying process.
what we do
Our social media marketing and management solutions are customized to address your needs and offer peace of mind by maintaining your social channels so that you may focus your time and energy on other aspects of your business.
We create an up to date tailored social marketing strategy that will capture an optimal traffic flow to support your overall digital marketing strategy.
By the way; we offer Social Media Marketing and Management as a standalone service – or as part of our multi-channel search engine optimization campaign services – so you can maximize on brand visibility via the socials.
To support your brand’s social media strategy, paid social advertising and/or community management projects, we maximize visibility via strategic alliances with PR and media agencies that expand your network of influencers, bloggers, vloggers, and celebrities for a fee or in exchange for a product or service.
Do you know that almost 75% of people use social media when making a purchase decision?
Our ‘a la carte’ style social options are designed to maximize your ability to communicate with your target audience. Speak with one of our specialists today to design a solution that best meets your needs, or move further down the page for more clarity on Konta Digital’s social media marketing and management services.
Social Media Strategy & Consulting
Is Twitter worth your time? Are you fully leveraging Facebook? What about LinkedIn; are you attracting the right leads?
Pick our brains and steal the secrets of our intelligence-based social media marketing and management solutions. We’ll advise your team on what’s working, what we’re learning, and what you should be doing to smash your brands marketing goals.
We’ll conduct a deep audit of your entire social media marketing strategy, competitors’ playbook, audience behavior, and channel opportunities. Armed with our insights and your goals, we’ll co-design an efficient blueprint for audience and business growth in 2021.
Most importantly, we keep your finger on the pulse of emerging growth opportunities through hands-on training, team education, strategy execution and timely reporting.
We’re proud to have built our own data pipeline that makes it easy to spin up dashboards, campaign snapshots, and executive reporting. This gives you real-time data and a pictorial view of how we keep accountable to your goals.
So either social media strategy formulation, execution or the two combined we’re ready and willing to be your brand’s advocates on social media.
Talk to us about your plans for the future.
Paid Social Advertising Campaigns
Our full-funnel, paid social media advertising campaigns are designed and measured meticulously. We spend the most money with Facebook and LinkedIn, but if your audience is elsewhere, our social campaign managers will find them.
The team at Konta Digital offers a social ads campaign that owns all things ROI. To thrive in our “pay-to-play” world, we focus on building, managing, and optimizing social advertising campaigns that amplify awareness, consideration, and acquire more reliable leads across Facebook, Twitter LinkedIn, Instagram, and more.
Whether your success is measured in market qualified leads or attributed revenue, trust our web savvy marketing professionals in Accra with your paid social media budget and business marketing goals.
Social media moves fast. Konta keeps pace. From ad creative production, marketing automation, testing, and reporting, our agile team consists of web designers, SEOs, content creators and strategists focused on your branding needs and business goals.
We build and launch a paid social acquisition campaign plan that speak to your customer’s desires, and attract qualified leads into your funnel.
No more change orders and wasted hours. Contact us to start putting the right things in place for an effective social ads campaign .
Social Media Community Management
We know daily content planning, improving audience growth, active social listening, and community engagement can be overwhelming, and worst of all, time consuming.
Need an extra hand?
We can do the heavy lifting.
Our social media marketing and management services are perfect for growing your brand’s awareness, social community and engaging with the right audience. We manage everything from curation of content to management of comments and everything in between.
Our team lives in the trenches of DMs and news feeds. Count on us to manage, monitor, and moderate the conversations across your owned social media properties.
We engage within groups, forums, and niche online communities on your behalf. Going way beyond simply posting to your business page, we actively participate in, grow, and help nurture potential customers to love your brand.
Whether it’s for lead generation or to offer efficient customer or after-sales service, we’re here to be your brand ambassadors and advocates.
Let’s build a social community that grows your audience and empowers your customer and employee advocates.
Why Go Social With Konta Digital.
We live and breathe social. If social media can’t grow your business, we’re not getting involved. Our team has spent over a decade keeping pace with the platforms and documenting what works.
Learn more about why we're your brand’s secret weapon for paid and organic social.
Managing Social Campaigns
From best-selling book launches to sell-out events, our team can become yours to hit an ambitious, measurable goal. Managed social media marketing campaigns include all of the planning, creative, ad optimization, and accountability of our agile marketing retainers for a fixed time period.
Ongoing marketing Retainers
The recipe for long-term growth includes a customer-centered content strategy, an agile team, and measurable goals. After we help you lay that foundation, the scope of our ongoing marketing retainers can flex as we test, learn, and grow.
Training Your Team
When your in-house marketing team is looking for advice, our experienced strategists can provide the direction you need. We deliver instructional content in the form of done-for-you creative templates, personalized workshops, and 1-on-1 coaching.
Have big goals and a small team?
Meet your brand’s secret weapon for paid and organic social.
We make social media work smarter for your brand.
We’ll launch paid social campaigns that convert visitors into buyers.
And manage your platforms to steer your brand’s customer acquisition strategy.
Share your headache with us, by filling this form.
Frequently asked questions
Let’s face it: the world’s gone social. In fact, 30% of all time (and counting) spent online is allocated to social media. If you want to get in front of people, social media is the way to do it. Whether you’re interested in brand awareness, sponsored content, or a combination of both, we can help!
The short answer: it depends. While Facebook is a great starting point, we like to get to know each client on an individual basis. Because every brand is unique, deciding which platform(s) to spend time on relies on factors like where your audience is, what products and/or services your business provides and the goals you wish to achieve.
On most platforms, it’s best to post at least twice a week, but some social media outlets are an exception. Twitter and Pinterest can be more frequent if your team has the time and the content to post. At Blue Compass, we post on Twitter daily, whether it’s socializing a blog, office event or relevant curated content. Another great way to stay top-of-mind is utilizing Snapchat, Facebook and Instagram Stories. Stories only last 24 hours, so you have the opportunity to create a sense of urgency and exclusivity with your content without being too excessive.
In the world of social media, you get what you give. It’s important to share industry-related content, “real-time” photos and even user-generated content on a regular basis. At the end of the day, social media is a social network. Engaging with other brands and your social audience from a personable perspective shows people you’re more than just a brand – you’re a person just like them.
How can I schedule social posts?
Creating a batch of social posts and scheduling them ahead of time will save a lot of time in the long run. We use Facebook Business Manager to schedule all posts that are released on our Facebook channel and our clients’ pages. For all things that go out on the Twittersphere, we prefer to use TweetDeck. Instagram posts can be scheduled through HootSuite, which also allows you to schedule posts on a variety of social networks including Facebook, Twitter and LinkedIn. Since not all platforms allow you to schedule photos and videos in advance, we choose to post to LinkedIn, Pinterest, Google+ and YouTube in real time.
A post is content you share on social media for your followers to see organically. An ad is a paid post to target an audience outside of your followers based on demographics and interests. Because most social media algorithms limit the number of followers who see your business’ content organically, we recommend promoting important or relevant posts to guarantee more people will see them. Another great indicator of a post that should be promoted is one that performs well organically. If it’s doing well on it’s own, putting money behind it will increase its reach.
Facebook is typically enjoyed by a variety of ages. Users aged 18-49 use it the most, and women typically check Facebook more than men.
Fun Facts. 41% of millionaires use LinkedIn. There are 35,000 skills listed on LinkedIn.
LinkedIn is the top online site for professional, social and career networking. … While individuals use LinkedIn for professional networking, connecting, and job searching, companies use it for recruiting and for sharing company information with prospective employees. It’s a terrific site for job searching, as well.
People use LinkedIn to find customers, build their brand, and to get expertise from other specialists in their industry.
These Facebook tools allow you to see your pages, ad accounts and performance metrics all in one place. A Facebook Business Manager account is great if you manage many Facebook pages, similar to an advertising agency. It’s also useful for large corporations that have separate Facebook pages for each branch, location or unit within their organization. If you’re placing and managing ads for one single account, Ads Manager is sufficient. Power Editor is a more advanced version of Ads Manager with the capability to make bulk changes to multiple campaigns and ad sets.
We Help Business Leaders Succeed: Join Our Club
Once every 14 days, we’ll be sending you beginner-friendly tips and curated materials handpicked to help you grow your business online.
We build our social media campaigns to a wider audience while you build relationships.
• Promoting/publishing your content to social media platforms
• Engaging with customers, leads and influencers
• Building your following
• Reporting and reviewing performance indicators and how it impacts your bottom line
Let Us Help Tell Your Clients’ Story